A few weeks ago I was talking to my insurance agent on the phone and I mentioned that I was going on vacation.  At the end of the call, she said to me “Have a great vacation”.  I automatically replied “You Too!!”… then laughed.  I was so used to hearing someone say “have a great day” or something similar that I reacted first and thought later.  Any of you that are Brian Reagan fans will recognize why I thought this was so funny.  He’s a comedian that does a bit about saying the wrong thing at the right time (audio clip in QuickTime.  Seriously, listen to it – it’s worth it!).  It got me thinking about saying the appropriate thing to the appropriate people.

I’m currently taking classes online at Drexel and they constantly send me emails about ‘on campus’ events and parking passes, an announcement obviously meant for people that live in and around Philadelphia.  It would be so easy to just create a database of people who obviously don’t live in PA and filter out those folks when they send these emails.  All they need is a zip code!  It often baffles me why more companies don’t take the time to clean up their data so they’re not saying something ‘inappropriate’ to their audience.  I’ve started ignoring all emails from Drexel – and every once in a while I miss something important.  But, it’s just not worth my time to have to separate the wheat from the chaff.  Drexel should do that for me – at least to some extent.