How to Advertise a Movie With No Name
By Jeff Hilimire on Sunday, August 19th, 2007Nalini sent me this email the other day and rather than encouraging her to create a blog post about it (which is probably my first response to just about anything people at Spun tell me these days…Hey Jeff, check out this new Facebook app…Great, blog about it!…Hey Jeff, where are you going for lunch today?…Great, blog about it!), I figured I’d just throw up a quick post so people could hear about this pretty unique campaign and if you have any thoughts about it…Great, blog about it!
Enjoy:
I saw Katie checking out the site: http://www.1-18-08.com/ and thought it was really cool so I asked her to send me the link.
She also sent me the blog that had the article related to the site, which I think is even more interesting: “How do you advertise a movie with no name” because it talks about how you can generate user interest by leaving clues on websites; using emails; even phone calls.







i’ve been sleuthing since i read about this. somehow www.slusho.com is involved, which makes it even weirder…
There is more on Wikipedia about it:
http://en.wikipedia.org/wiki/Cloverfield