Happy New Year!
By Jeff Hilimire on Thursday, January 3rd, 2008If you’re like me, you can’t believe that its already 2008, your vacation wasn’t long enough and its way too cold outside right now. I mean way. The water bottle in my car was frozen this morning. That’s cold.
But if you’re also like me, you spent some of the down time this holiday season catching up on your reading, particularly all of those sites you’ve subscribed to that are just so hard to keep up with during the working day.
And one thing that I get quickly tired of is all of the predictions that marketing sites think they have to make for the new year. Inevitably every year its the same thing, “Mobile will be huge”, “Online Advertising is going to grow”, “Britney’s going to back to rehab”, stuff like that. We know all that.
But there was one recap post I really thought was useful. TechCrunch threw a post up on December 31st entitled, “Most bookmarked TechCrunch posts of 2007“. It’s a great list of what ‘we the people’ thought were the best TechCrunch articles of last year. Check it out.
Oh and if you have any really interesting Resolution’s this year, I’d love to hear them.
Happy New Year












Jeff, in light of my pending top 7, “with a bonus 8″ later on today, here is JWT’s exhaustive list of things to look for this year - not a joke, and not altogetyer interesting:
From: JWT Leadership
To: JWT Employees and things
Subject: Send us random ideas we can post as “trends”, get extra creamer/splenda
1. Africa (foreign investment and development in)
2. Antibiotic backlash
3. Assisted marriage
4. Beijing 2008
5. Blue replacing green as the environmental movement’s color du jour 6. Brain exercises
7. British actress Keira Knightley …
8. Carbon tax
9. Chinese hurdler Liu Xiang
10. Classical musician Gustavo Dudamel
11. Climate sightseeing
12. Continuation of comebacks (Indiana Jones, The Cure, etc.)
13. Cooperative consumption
14. Couch surfing
15. Country branding (Oman, Indonesia, etc.)
16. Designer Phillip Lim
17. De-teching
18. DJ Tiesto
19. DNA-based exercising
20. E-clutter (and e-clutter consultants)
21. Eco-fatigue
22. E-mail etiquette
23. Facebook suicides
24. Fashion label Vena Cava
25. Foreign government investment (e.g., China, UAE) in U.S. companies 26. French President Nicolas Sarkozy
27. Game 3.0 (gamer-generated global gaming)
28. Google’s Android
29. Gossip Girl
30. Gphone
31. Green weddings
32. Higher education online
33. Hip-hop’s Retro Kids
34. Humbling of the hedge fund manager (anti-excess post sub-prime) 35. Hybrid taxis
36. Indian actress Deepika Padukone
37. Intellectual luxury
38. Investigating ingredients
39. Japanese designs (Tsumori Chisato, Uniqlo, Muji, etc.)
40. Kitchen appliances as new power tools
41. Lifestyle curators
42. Lipstick trumping lip gloss
43. Manga-inspired clothes
44. Mobile technology explosion
45. Mobulimia
46. Music as awareness driver; concerts and other residuals as cash cow
47. Musicovery (music tailored to moods)
48. Myanmar
49. Nollywood (the rise of Nigerian cinema)
50. Outsourcing to Ukraine (and other Eastern European countries)
51. Pakistan’s Benazir Bhutto
52. Pantone’s 18-3943 (blue iris)
53. Pets in the office
54. Prius homes
55. Radical transparency
56. Radiohead repeats (name-your-own-price music)
57. Recycling into fashion (Nau, Gary Harvey, etc.)
58. Selfless as the new selfish 59. Sex and the City, the movie
60. Shiny Toy Guns (the band)
61. Skiing in novel spots (Kashmir, Japan, Greenland, Russia, Korea, etc.)
62. Single men saying no to sex
63. Skype sex
64. Smart Cars in American cities
65. SNS (social network service) brand communities
66. Spanish actor Javier Bardem
67. Staycations
68. Sturking
69. Tequila as the new wine
70. The N-11
71. Third screen (the mobile screen) rivaling the first screen (TV) 72. Trans-ertainment
73. U.S. gymnast Shawn Johnson
74. U.S. presidential election
75. Vicarious consumption
76. (Video) Gaming Olympics
77. Virtual gifting
78. Wannabe young Internet entrepreneurs (a.k.a. Mark Zuckerberg copycats)
79. Weak dollar/strong euro
80. Women juggling men
My resolution for the new year is to not write as many comments on blogs.